Grandpa-George Design and Interactive

Hi-BearNation

WordPress / CSS / HTML / PHP / Javascript / Big Cartel / PayPal / Identity / Marketing / eCommerce

Grandpa-George launches Hi-BearNation – bringing the Bear Community eight well-designed T-shirts at a time in a wide-range of sizes. Each purchase, through our spotlight of The Idaho Black Bear Rehab, supports orphaned black bear cubs until they can be returned to their home.

Although T-shirt designs were maturing over several months, Grandpa-George tasked it’s staff of interns to create everything an eCommerce company would need in just 5 weeks – from packaging to marketing materials, inserts to stamp designs, presentation of materials to photo selection, shipping requirements to advertisements and marketing strategy. This effort proved to be the best apprenticeship model Grandpa-George has run so far.

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Hi-BearNation eCommerce website offering 8 well designed shirts, displayed in product detail, as well as in a rotating banner at the top of the page.

Packaging and enclosure materials – every package is hand-stamped and secured with custom tape; included within are sincere thanks, care instructions on a collectible or re-purposable postcard, reminders that all of our shipping materials are recyclable, an invitation to share user photos and videos, information about our spotlight charity Idaho Black Bear Rehab, and some free stuff.

Promotion material and care instructions – Hi-BearNation’s T-shirt care instructions are included on a collectible or re-purposable postcard.

Hi-BearNation Marketing Packets – a bag full of Hi-BearNation goodies, including a Guide to Chest Hair Patterns, sample chest hair pins, stickers, etc.

Hi-BearNation Beer Coasters – additional marketing material for bear runs and bear bars; they are big enough to hold two beers!

Business cards for Hi-BearNation. Yes, the phone number really is 877.852.GRRR.

Claude Lombard

Illustrator/Photoshop

mpls ltd. received permission to re-release Claude Lombard’s 1968 album, however there was no permission to use the original cover art. Grandpa-George was tasked with creating new art that was inline with current design standards while still being relevant to 1968.

Armato Design & Press

CSS / HTML / PHP / Etsy

Re-design and build of the website for Armato Design & Press, a Minneapolis-based letterpress printing and stationery design studio. Grandpa-George also created a custom backend for the owners to update content easily. The website ties into Armato’s Etsy store.

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